iCrossing Makes Shortlist for Top Industry Awards

27/01/10

iCrossing has been voted a finalist in the 2010 Revolution Awards and the 2010 Travel Marketing Awards for our paid search campaign for BAA. BAA asked iCrossing to manage both paid and natural search marketing for their airport parking business. The objective was to increase pre-bookings in the company’s car parks. By exploiting synergies between paid and natural search, and throwing social media into the mix, the campaign has resulted in BAA dominating the search engines for terms related to car parking at its major airports including Heathrow, Gatwick and Stansted. It beat off tough competition to make both shortlists, and is another example of great client work produced by the iCrossing. Thanks to the hard work by the account team, led by Mark Raymond.

The Travel Marketing Awards ceremony will take place in the art deco ballroom of the Sheraton Park Lane Hotel, London on Monday 15 March 2010.

The Revolution Awards ceremony will take place on Thursday 8 April 2010 at the Grosvenor House, Park Lane, London.

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