Search Marketing News

Keeping you up to date with the latest developments in digital marketing, the team at iCrossing are pleased to provide you with coverage of the key issues and stories on natural search, paid search, social media and digital marketing in general. If you have any queries or comments about any of the articles below, feel free to contact us on +44 (0)1273 828100 or results@icrossing.co.uk.

BBC claims 3.5 million iPlayer views

15.01.2008

More than one million viewers have used the BBC's iPlayer service since its Christmas Day launch, watching a total of over 3.5 million programmes, the corporation says.

Traffic figures also show that eight times as many users...

Category: Other, Social media, Video sharing

Yahoo 'to support' OpenID

10.01.2008

OpenID appears to be gaining more widespread support, after reports this week that Yahoo! is testing its use.

PCWorld magazine reports that code contained in pages on the photo-sharing site Flickr, which Yahoo! owns, could allow...

Category: Other, Yahoo

Sarkozy moots tax on internet

09.01.2008

The French President Nicolas Sarkozy has proposed that use of theinternet be subject to a new tax, to help fund advert-free television in France.

Speaking in his first press conference since taking office last summer, Mr Sarkozy...

Category: Other

Vertical search sites 'should add content'

26.09.2007

Adding content to vertical search directories can improve the amount of revenue generated, it has been claimed.

Figures published by JupiterResearch show that categories less well suited to traditional pay-per-click campaigns...

Category: Other

Search 'no longer limited to major portals'

25.09.2007

The main search engines are no longer the only place where users hunt for information, it has been claimed.

Bob Ivins, executive vice-president of international markets at industry analyst comScore, suggests that searches are now...

Category: Other

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