Search Marketing News

Keeping you up to date with the latest developments in digital marketing, the team at iCrossing are pleased to provide you with coverage of the key issues and stories on natural search, paid search, social media and digital marketing in general. If you have any queries or comments about any of the articles below, feel free to contact us on +44 (0)1273 828100 or results@icrossing.co.uk.

Google Reader flamed for 'privacy breach'

27.12.2007

A move by Google to automatically share data via its blog reading application has drawn fierce criticism from its users.

Google Reader users have long been able to 'share' items with selected friends, but two weeks ago Google...

Category: Google, Social media

Google Maps mashup keeps tabs on Santa

24.12.2007

A few lucky children get to visit Santa's Lapland grotto, but this year a Google Maps mashup is keeping a track of his exact whereabouts as he delivers presents around the globe.

The NORAD Tracks Santa website is using tracking...

Category: Google, Search engines, Social media

US clears Google to buy DoubleClick

21.12.2007

Google's $3.1 billion takeover of DoubleClick has been given the go-ahead by the US monopolies watchdog.

Google's internet search rivals had complained that the takeover, which would give the search giant ownership of one of the...

Category: Google, MSN, Natural search, Online marketing, Paid search, Search engines

Expensive week for search engines

20.12.2007

Microsoft, Google and Yahoo have agreed to settle United States government claims that they accepted adverts promoting illegal online betting sites.

The three firms agreed to a settlement totalling $31.5 million, though none has...

Category: Google, MSN, Search engines

Google Talk bots translate chats

19.12.2007

Language barriers have become less of a problem for users of Google Talk instant messaging (IM), after the company introduced a range of translation bots.

The 30 different bots all act to translate text from one of the 17...

Category: Google, Social media

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