Search Marketing News
Keeping you up to date with the latest developments in digital marketing, the team at iCrossing are pleased to provide you with coverage of the key issues and stories on natural search, paid search, social media and digital marketing in general. If you have any queries or comments about any of the articles below, feel free to contact us on +44 (0)1273 828100 or results@icrossing.co.uk.
Yahoo signs up to Google's OpenSocial
27.03.2008
Search engine Yahoo has signed up to its rival Google's OpenSocial standard for applications.
The search engines, along with social networking site MySpace, have announced the formation of the OpenSocial Foundation – a...
Category: Google, Social media, Yahoo
Google lobbies for 'white space' Wi-Fi
26.03.2008
Google has written an open letter to US broadcast regulators, asking them to free up parts of the analogue TV frequency range for public Wi-Fi.
The search company says that the unused frequency ranges, which separate and prevent...
Category: Google
IPA warns against cutting ad budgets
20.03.2008
Firms should maintain their marketing and advertising spend during an economic downturn, the UK's advertising trade body has said.
And, if rivals are cutting budgets, the long-term benefit of maintaining spending will be even...
Category: Online marketing
Facebook revamps privacy options
19.03.2008
Social networking site Facebook has extended its privacy settings, giving users more choice over who can see their profile content.
The site's privacy settings have been standardised so that they appear consistently across all...
Category: Social media
China blocks Yahoo and YouTube over Tibet
18.03.2008
China has blocked access to YouTube and some news services, it has been reported.
The move, which left Chinese citizens unable to visit the video-sharing site, Yahoo News and The Guardian newspaper's website, among others, is...
Category: Online journalism, Video sharing, Yahoo
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