Search Marketing News

Keeping you up to date with the latest developments in digital marketing, the team at iCrossing are pleased to provide you with coverage of the key issues and stories on natural search, paid search, social media and digital marketing in general. If you have any queries or comments about any of the articles below, feel free to contact us on +44 (0)1273 828100 or results@icrossing.co.uk.

Online content 'driving offline sales'

30.11.2007

Offline sales are being driven by online content, it has been noted.

Figures from comScore for October 2007 show that consumers were willing to pay at least 20 per cent more for services that received an internet review rating of...

Category: Online marketing

Google 'most visited' in October

28.11.2007

The most visited property in October was Google, according to new figures from comScore for the UK.

Some 29.1 million unique visitors were received by the search engine over the month, representing 90 per cent of Britain's...

Category: Online marketing

IMRG: Internet retail to pass £15bn in Q3

27.11.2007

Online retail spending is set to surpass £15 billion in the year's final quarter, new figures suggest.

New statistics from the IMRG show that retail activity on the web will have increased by 60 per cent in 12 months in...

Category: Online marketing

Video games "hottest" online retail category

26.11.2007

The most popular items to buy online are video games, consoles and accessories, according to new figures from comScore.

The analyst company's latest report - covering the first 23 days of November - shows that internet sales of...

Category: Online marketing

Contact Us pages 'are important'

23.11.2007

Accessible About Us and Contact Us pages are a key aspect of online retail success, it has been advised.

Linking to these pages from every other section of a website was one of six tips on maximising the value of About Us and...

Category: Online marketing

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