Search Marketing News

Keeping you up to date with the latest developments in digital marketing, the team at iCrossing are pleased to provide you with coverage of the key issues and stories on natural search, paid search, social media and digital marketing in general. If you have any queries or comments about any of the articles below, feel free to contact us on +44 (0)1273 828100 or results@icrossing.co.uk.

After 'Microhoo', Yoogle causes concern

12.05.2008

Sixteen civic groups have come together in the United States to air concerns about closer links between Google and Yahoo.

The unlikely coalition, which includes the Black Leadership Forum, the League of Rural Voters and the Corn...

Category: Miscellaneous

Trademarks in Google AdWords: discussions rumble on

09.04.2008

Search industry commentators continue to discuss the ramifications of Google's decision to allow paid search bids on trademarked terms.

The change to policy, announced on Friday, means that people searching for a trademark may...

Category: Miscellaneous

Internet advertising: 38% higher spend in 2007

08.04.2008

£2.8 billion was spent last year on online adverts in the UK, the Internet Advertising Bureau (IAB) has said.

And, having grown in value by £2 billion in three years, online ads now represent 15.3% of the UK advertising...

Category: Miscellaneous

MySpace music site confirmed

04.04.2008

Social network MySpace has announced that it is launching a music service in partnership with three major record labels.

SonyBMG, Universal Music and Warner Music have formed a partnership with MySpace to support the site, with...

Category: Miscellaneous

Takeover speculation rife

02.04.2008

Speculation is building that Microsoft is close to agreeing a deal with Yahoo, two months after it launched an unsolicited $44.6 billion takeover attempt.

Writing in the Wall Street Journal's D: All Things Digital, Kara Swisher...

Category: Miscellaneous

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