Executive and Agency Briefings
Could you improve your engagement with social media?
Everyone is talking about social media, but how many people really understand it? How many of your strategists understand how it can affect your brand? How many of your communications and creative teams – internal and external – consider the likes of blogs, wikis, MySpace or BeBo when they conceive a new campaign? Perhaps it’s time for a briefing...
Most marketers and brand owners understand that online brand equity is inextricably linked with offline brand identity, image and communications. What
many of them have yet to embrace is that social media makes this a two-way street. Now individuals and online communities through MySpace, wikis and blogs have powerful tools to affect your brand and reach a huge worldwide audience.
Our Executive and Agency Briefings are designed to bring your strategists and brand guardians up to speed with what’s happening in social media and how you can maximise opportunities and minimise risks. In a tailored presentation, we’ll ensure that your key brand communicators see the wider implications of social media and understand how it integrates with their own activities.
To find out more about our executive and agency briefings, call us now on +44 (0) 1273 828 100, or email resultsREMOVE@icrossing.coME.uk.
