Designing and building an award-winning user-friendly digital experience for Carbon Brief’s vital content.
We needed to create a more user-friendly website for Carbon Brief, bringing together a vast range of content – from climate science explainers, interviews, analysis and fact-checks through to daily and weekly email summaries of news coverage.
What we did
Our product and technology team conceived an information architecture which simplified the complexity of content being produced around climate change and environmental issues. It delivered a flexible, scalable publishing platform with an intuitive, yet powerful navigation system that shared the most relevant content with the reader.
The platform is powered by a Wordpress CMS and setup to allow for writers and approvers to work in harmony. With a global team of contributers the platform efficiently serves the geographically disparate team of editors and researchers, all while making content accessible and useful to government policy makers, the press and everyday readers interested in climate change.
The website can be found here
We're incredibly proud that, in 2017, Carbon Brief won 'Best Specialist Site for Journalism' at The Drum's prestigious Online Media Awards.
We believe that moving too slowly in digital is the biggest risk your business faces. If you are ready to move faster in digital, we are here to help.